• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Live: Streaming Engagement

    Skills you'll gain: Live Streaming, Driving engagement, Customer Engagement, Content Performance Analysis, Brand Loyalty, Content Strategy, Post-Production, Customer Relationship Building, Discussion Facilitation, Community Development, Content Creation, Photo/Video Production and Technology

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    A liderança do gerente de projeto

    Skills you'll gain: Negotiation, Emotional Intelligence, Stakeholder Communications, Verbal Communication Skills, Empathy & Emotional Intelligence, Team Building, Leadership, Team Leadership, Communication, Project Management, Teamwork, Leadership Development, Management Training And Development, Conflict Management, Initiative and Leadership, Interpersonal Communications, Communication Strategies, People Development, Non-Verbal Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Futuro de los Deportes

    Skills you'll gain: Mergers & Acquisitions, Talent Pipelining, Talent Sourcing, Talent Management, Performance Analysis, People Development, AI Personalization, Personalized Service, Training and Development, Business Transformation, Innovation, Organizational Development, Private Equity, Digital Analysis, Data-Driven Decision-Making, Digital Transformation, Entrepreneurship, Global Marketing, Business Operations, Business Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    L

    Logical Operations

    Adobe Dreamweaver CC (2017): Part 2

    Skills you'll gain: Responsive Web Design, Usability, HTML and CSS, Web Design, Multimedia, Web Design and Development, Cascading Style Sheets (CSS), Bootstrap (Front-End Framework), Web Content Accessibility Guidelines, Usability Testing, Email Marketing, Front-End Web Development, Adobe Creative Cloud, Web Development, Web Content, Web Development Tools, Hypertext Markup Language (HTML), Marketing, Content Management, File Management

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Web Analytics with Google Analytics Tools

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Digital Analysis, Data-Driven Marketing, Conversion Funnel Analysis, Analytics, Google Ads, Data Processing, Campaign Management, Marketing Effectiveness, Dashboard, Event Monitoring, Real Time Data, Data Collection, Goal Setting

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Closing Tactics for High-Value Deals

    Skills you'll gain: Overcoming Objections, Closing (Sales), Sales, Selling Techniques, Marketing Psychology, Regional Sales, Sales Process, Consumer Behaviour, Sales Presentations, Upselling, Customer Relationship Management, Customer Relationship Management (CRM) Software, Negotiation, Price Negotiation, Contract Negotiation, Customer Insights, Customer Retention, Cross-Channel Marketing, Customer Success Management, Stakeholder Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    The Complete Self-Discipline Course - Control Your Own Life

    Skills you'll gain: Self-Discipline, Action Oriented, Habit Formation, Empowerment, Personal Development, Goal Setting, Lifelong Learning, Time Management, Behavioral Management, Relationship Building, Constructive Feedback, Creativity

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    STARWEAVER

    Offensive Cyber Operations

    Skills you'll gain: Cyber Threat Intelligence, Cybersecurity, Penetration Testing, Threat Management, Security Testing, Network Security

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Write Persuasive Emails

    Skills you'll gain: Overcoming Objections, A/B Testing, Copywriting, Persuasive Communication, B2B Sales, Email Marketing, Sales Strategy, Business Writing, Sales, Communication, Selling Techniques, Data-Driven Decision-Making, Prompt Engineering, Responsible AI, Data Ethics, Performance Analysis, Business Metrics, Community Outreach, Digital Communications

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track, Analyze & Your Mood

    Skills you'll gain: Self-Awareness, Emotional Intelligence, Personal Development, Trend Analysis, Verbal Communication Skills, Data Analysis, Communication, AI Personalization, Data Collection, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Salesforce Experience (Community) Cloud Consultant Training

    Skills you'll gain: Salesforce, Driving engagement, Data Sharing, Authentications, Management Reporting, Performance Reporting, Data Access, Dashboard, Content Management Systems, Role-Based Access Control (RBAC), Registration, Content Management

    Advanced · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Entrepreneurship: Financial Literacy & Fundraising Readiness

    Skills you'll gain: Entrepreneurial Finance, Business Strategy, Entrepreneurship, Financial Forecasting, Business Valuation, Fundraising, Mergers & Acquisitions, Financial Acumen, Finance, Presentations, Investments, Value Propositions, Market Analysis

    Advanced · Course · 1 - 4 Weeks

1…546547548…591

In summary, here are 10 of our most popular social media marketing courses

  • YouTube Live: Streaming Engagement: Coursera
  • A liderança do gerente de projeto: Tecnológico de Monterrey
  • Futuro de los Deportes: Real Madrid Graduate School Universidad Europea
  • Adobe Dreamweaver CC (2017): Part 2: Logical Operations
  • Web Analytics with Google Analytics Tools: EDUCBA
  • Advanced Closing Tactics for High-Value Deals: LearnQuest
  • The Complete Self-Discipline Course - Control Your Own Life: Packt
  • Offensive Cyber Operations: STARWEAVER
  • Write Persuasive Emails: Coursera
  • Track, Analyze & Your Mood: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok