Explore the world of luxury hospitality branding and learn how to manage, maintain, and innovate within this exclusive industry. This course identifies the unique challenges, trends, and opportunities of luxury brand management in the 21st century.
In this course, you will develop expertise in luxury hospitality brand management through a comprehensive journey from foundational principles to cutting-edge innovations. You'll explore market dynamics, customer experiences, and the role of digital transformation. Discover how to redefine luxury for the modern era and excel in managing luxury brands. This course is suitable for individuals who are, 1-Aspiring hospitality professionals seeking specialization in luxury brand management. 2-Junior managers and supervisors in luxury hospitality establishments. 3-Marketing and brand executives focusing on luxury hospitality services. Learners should have, 1-Basic understanding of the hospitality industry. 2-Familiarity with marketing concepts. 3-Awareness of luxury brands and their significance in the hospitality sector.
OK
very informative and This completed course has given me that drive to attain my goal of being an extraordinary hospitality and luxurious manager . This is just the beginning for me
DO
The information was ideal, and for me a new topic to learn. I have new mindset about the real Luxury. Sometimes the pronunciations for the words was not accurate
GS
A great course, thanks for all the information, strategies and shared knowledge. Info, slides and quizzes are very helpful and an excellent guide for every one.
LA
Good course principles in hospitality management, making it ideal for beginners or career switchers
MI
5 out of 5 stars Nominate this instructor for award winning Teacher of the year achievement award, for great performance on such an educational course.
DK
I look forward to a great developmental course the best in all management industries many thanks
VY
Good course, a bit repetitive but delighted to understand the purpose of luxury.
RD
Coursera is really good platform to learn.. thank you.
DN
It's a general course which can help your mindset in Hospitality changed
FL
Great as an introduction to brand management and current trends.
LS
the course offers a range of valuable insights. towards the end it becomes repetitive and the quizzes are too easy, but generally it's a good course.
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The course, although beneficial, is very repetitive. The questions at the end of the video are not related to the topic discussed in the video. The subject is interesting and could have been approached in a more enriching way, covering topics beyond sustainability in luxury, the use of technologies, and storytelling
Content is good worth the certification, but also somewhat dated pre-covid, some articles date back to 2018. Content needs to be updated every 2-3 years to be relevant to the hospitality or any other economically dependent market. Do better.
The information lacks depth and presents repetitive points and themes, suggesting it is more suitable for amateur profiles rather than intermediate ones.
Great as an introduction to brand management and current trends.
Coursera is really good platform to learn.. thank you.
The instructor was presentable, but very difficult to understand due to her heavy accent.
Personally, I felt the information in this course was quite repetitive.
I appreciate the effort and expertise of the instructor, but I found it difficult to fully grasp the course material due to challenges in understanding their spoken English. Given that this is an online course, where clear verbal communication is essential, I would suggest ensuring that instructors speak in a way that is easily comprehensible to a broad audience. This would help improve the learning experience for all students.
I wanted to start the course, although I struggled a lot with the instructor thick accent and I thought it was going to be very difficult to understand her throughout the course.
Good course , but should be written that course certificate is paid
I recently completed the Hospitality Luxury Brand Management course, and I must say it was an absolute game-changer for me. As someone deeply entrenched in the luxury industry, this course breathed new life into my ideas and elevated my performance to unprecedented heights.
Nice course. Lots of interesting information, Добрий день! Я ЗАВЕРШИЛА КУРС Hospitality Luxury Brand Management. ЗАВЕРШИЛА ПРОТЯГОМ 2-Х ДНІВ. ЯК Я МОЖУ ОТРИМАТИ СЕРТИФІКАТ БЕЗКОШТОВНО? ОЧІКУЮ НА ВІДПОВІДЬ.
very informative and This completed course has given me that drive to attain my goal of being an extraordinary hospitality and luxurious manager . This is just the beginning for me
A great course, thanks for all the information, strategies and shared knowledge. Info, slides and quizzes are very helpful and an excellent guide for every one.
5 out of 5 stars Nominate this instructor for award winning Teacher of the year achievement award, for great performance on such an educational course.
The course provided a lot of valuable insights, highly recommened for the people who interested in hospitality industry.
A useful and valuable course that increases knowledge skills. Thank you, thank you. You are wonderful.
Good course principles in hospitality management, making it ideal for beginners or career switchers
I look forward to a great developmental course the best in all management industries many thanks
A good inside of the high end hotel industry MERCI BQ