For aspiring and active entrepreneurs, this course focuses on the opportunities and challenges of intellectual property. Intellectual property is a commonly discussed, often misunderstand, element of entrepreneurship and law. Knowing how to create and manage patents, copyrights, trademarks, and trade secrets is a valuable skill for entrepreneurs and business leaders.
Regardless of size and industry, a business’s intellectual property is often more valuable than its physical assets. Companies invest tremendous resources in developing innovative new products and services. Intellectual property law discourages competitors from immediately profiting from another’s invention, and provides incentives for continued innovation. "Intellectual Property for Entrepreneurs" is one of three courses in the "Legal Aspects of Entrepreneurship Specialization" by Coursera and the University of Maryland. This specialization explores the critical legal and business issues entrepreneurs face as they build and launch a new venture. Learners examine real-world scenarios and address legal and business issues from ideation to all of the important junctures along the path to success. Significant attention is placed on new venture formation, intellectual property management, and contracts and financing arrangements.
SP
It was an excellent experience learning from great minds.
AL
Excellent introduction to IP for entrepreneurs. Relevant examples, especially from the tech industry.
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⭐⭐⭐⭐⭐ Un enjeu stratégique majeur pour les entrepreneurs La propriété intellectuelle (PI) est un levier fondamental pour tout entrepreneur souhaitant protéger, valoriser et faire fructifier ses idées, ses créations ou ses innovations. Que ce soit à travers des brevets, des marques, des droits d’auteur ou des dessins et modèles, la PI permet non seulement de sécuriser son avantage concurrentiel, mais aussi de générer de la valeur économique (licences, franchises, cessions…). Pour les startups et les PME, une bonne stratégie de PI peut : Attirer les investisseurs ; Éviter les litiges coûteux ; Favoriser la croissance à l’international. Cependant, la PI reste encore trop souvent perçue comme complexe ou réservée aux grandes entreprises. Il est donc essentiel de sensibiliser les jeunes entrepreneurs dès le démarrage de leur activité, de les accompagner (via des experts ou des organismes comme l’INPI), et de leur montrer que protéger une idée, c’est aussi investir dans sa pérennité.
es un curso fácil y entretenido, me gustó mucho este curso ojalá volvieran a dar este curso o uno distinto en la uni
Excellent introduction to IP for entrepreneurs. Relevant examples, especially from the tech industry.
very educational, i have learnt about intellectual property.
It was an excellent experience learning from great minds.
very good
thanks
ممتاز
good
good
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